Cloud Gaming and Beyond Survey
The gaming industry is evolving rapidly, driven by technological advancements and changing consumer demands. One of the key areas of focus in this dynamic landscape is the adoption of new solutions, such as cloud gaming. This market research of the 80 Level Research Team aims to explore the various aspects of future development in the gaming industry, specifically focusing on changing game consumer preferences.
The research is based on external sources data as well as a 700+ gamers survey conducted by the 80 Level Research Team in 2023.
The research was conducted by the 80 Level Team in September 2023 & updated in January 2025.
What’s Inside?
✔️ Market Outlook – Cloud gaming revenue projected to grow from $6.9B in 2024 to $18.7B in 2027, reaching 493M users.
✔️ Respondent Insights – Average gamer age 32, with 15 weekly hours of playtime, and strong 5G adoption.
✔️ Hardware Readiness – High PC and smartphone ownership signals infrastructure readiness, but consoles remain preferred for traditional play.
✔️ Game Preferences – 55% favor action-adventure, 52% role-playing, and nearly half enjoy first-person shooters.
✔️ Payment Trends – 53% prefer buy-to-play, 39% free-to-play, and only 9% choose subscription-based gaming.
✔️ Remote Play Habits – 43% are curious about learning from mentors via remote play, while 33% prefer independence.
✔️ Play-Before-Download – Time-saving and trial opportunities appeal to some, though nearly half don’t see it as essential.
✔️ Cloud Advantages – Lower costs, cross-device play, and accessibility for lower-end hardware lead the list of benefits.
✔️ Cloud Limitations – Latency, internet dependency, and regional availability remain major barriers.
✔️ Esports Participation – 25% of gamers have competed, 22% watch regularly, with FPS and MOBA as top genres.
✔️ Ad Preferences – Half accept product placement and non-intrusive banners, but dislike forced or repetitive ads.
You'll Get Access to:
✔️ Direct gamer insights from 700 respondents across 15+ countries.
✔️ Actionable data on cloud adoption, esports readiness, and monetization.
✔️ Balanced perspective on both opportunities and challenges for developers, publishers, and investors.
Who Is It For?
✔️ Game Developers & Publishers planning cloud or hybrid strategies.
✔️ Investors & Analysts exploring growth opportunities in cloud and esports.
✔️ Marketers & Monetization Teams optimizing ad models and payment systems.
✔️ Researchers & Students studying the evolution of gaming habits and technologies.
Format
📄 20+ pages of survey results, gamer insights, and market forecasts.
Contact Info
If you have any questions or comments about the report, please contact us via research@80.lv
Read our exclusive industry news and expert reports from our research team at https://80.lv/articles/research
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